Software services market analysis in Poland: case study
For a foreign client preparing for international expansion, we carried out a detailed analysis of its potential to enter the Polish market for IT software testing services.
Client needs
The client wanted to find out:
Our analysis
IT software services market analysis
Our analysis included, among other things, finding data on the value of the IT software services market in Poland, drawing up a list of companies that met the client's criteria, and finding out what percentage of companies in various industries use IT software in their IT infrastructure.
As part of the market potential research, we also contacted selected Polish companies that could be interested in the client's services. We then analysed and summarised the information, and gave the client conclusions and recommendations for entering the Polish market. The client received the analysis as a report ready to present to an investor.
Advantages for the client
* Due to a non-disclosure agreement, we are not allowed to present details of this market analysis in the above case study.
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