We prepare market analyses for software vendors, SaaS providers and IT services firms. We find out who buys, how much they pay, who they compare your offer with and who makes the decision on the customer side.
We show client names and logos only with their direct consent. Most of our projects are covered by confidentiality clauses.
Most of our projects in this industry start from these figures. Each one comes with its source and year.
MES, ERP, CMMS and IoT systems. Number of plants, systems in use, replacement cycles and budgets.
Segment size, pricing models and competitors from Poland and abroad.
Software houses, outsourcing and software testing: number of firms, specialisms, rates.
AI adoption in companies, vendors and their offer, AI Act requirements for high-risk systems.
We estimated the size of the software testing market, listed the firms and their deployments, and chose 10 competitors for comparison. The client received a report it could present to an investor.
Read the case studyWe built a database of competitors, profiled the largest players and prepared recommendations. On that basis the client developed its market entry and communication strategy.
Read the case studyIn 16 days we compared seven car-sharing app providers, with prices for a fleet of 78 cars. The report splits the market into app developers, device makers and leasing intermediaries.
Read the case studyNumber of potential customers, systems in use, prices and licence models, competitors and a 3–5 year forecast. We tailor the scope to a specific decision, such as a new product or entering a foreign market.
Every month we check your competitors: new features and price lists, customer deployments, board changes and visibility in Google and AI tools.
A PDF market report with commentary from our experts. Some reports you can download right after payment; the rest we email within 3 working days.
We count the companies in the target industry, check which solutions they use and talk to the people who make the purchase decision. Statistics Poland and Eurostat data show how many companies already use the cloud or AI.
Yes. We collect price lists, licence models and implementation terms. When prices are not public, we compare offers prepared for the same sample customer. This is how we compared seven offers for a fleet of 78 cars for a software house from Kraków.
Yes. For a foreign IT company we assessed the potential of the Polish software testing market, and in a second stage prepared a competitor analysis and an entry strategy.
Market Scan by MarketHub offers ready-made reports on the AI market in Poland, the ERP and CRM software market in Europe and the drone market in Europe.
Usually 10 to 15 working days. We delivered the competitor analysis for the Kraków software house after 16 days.
Yes. At the client’s request we sign a non-disclosure agreement (NDA) before we discuss details. We show client names only with their consent.
Yes, if your product uses artificial intelligence. We check which requirements may apply to your product and when they take effect. After the July 2026 changes, obligations for high-risk systems start in December 2027 or August 2028, depending on the type of system. We do not replace a legal assessment.
Tell us what decision you are planning: an investment, entering a new market or changing your offer. Within 72 hours we will reply with a proposed scope, timeline and price.
