Our analysis of the pet market in Poland shows a large, stable industry that is increasingly focused on exports. Polish homes have more than 8.2 million dogs and almost 7.5 million cats. The whole market for pet products is estimated to reach PLN 9.6 billion in 2025. At the same time, Poland is one of the world’s leading exporters of dog and cat food.
Our market analysis shows that although its history goes back to ancient times, tea is still the second most popular drink in the world, with more than 3 billion cups drunk every day in 160 countries. The tea market keeps growing, driven by new trends and by consumers turning to healthy habits and diets that favour natural, organic and healthy products.
The firearms market in Poland, in Europe and globally is going through rapid structural change, driven by geopolitical, social and regulatory factors. The war in Ukraine, higher defence spending by NATO countries, the rebuilding of ammunition stockpiles and growing interest in civilian shooting have made the entire defence sector and the civilian firearms market much more important.
The global food system is currently undergoing one of the most fundamental changes in its history, driven by a mix of health, environmental and technological factors. Vegan and vegetarian products are no longer seen as a niche: they have become part of the mainstream food market.
Our analysis of the fertiliser market in Poland shows how closely the sector is tied to global trends, fluctuations in raw material prices and EU regulations. In recent years the market has faced the energy crisis, the war in Ukraine and pressure from the European Green Deal. As a result, Polish producers and farmers
The beauty industry, and the aesthetic medicine market in particular, is growing rapidly in Poland, responding to the social and aesthetic needs of a growing number of consumers. Demographic change, technological progress and the influence of social media are making aesthetic treatments accessible, popular and socially accepted.
Our analysis of the e-commerce innovation market showed that the blending of the online and offline worlds and hybrid solutions influence customer behaviour. These factors also drive innovation in e-commerce and are changing online retail for good. Online shopping is now about more than convenience, greater choice or easy transactions.
Poland faces significant demographic change which, in the coming decades, will bring new economic challenges and opportunities. The growing share of older people in society is driving rapid growth of the so-called silver economy, an economic system geared towards meeting the needs of seniors and making use of their consumer, health and social potential.
Our analysis of the fertiliser market shows that the shift towards natural fertilisers is closely linked to the idea of […]
In recent years the market for computers and electronic products has shown momentum in both the primary and secondary segments. Technological progress forces the industry to adapt every year to changing market needs. The market is also shaped by external factors that we can all see in everyday life.
